The first episode of the series airs on Thursday and this is the advance PR:New Channel 4 Wine Series – Château Monty
Top wine critic and author Monty Waldin is making a new television series for Channel 4 which will be aired later this year. According to Channel 4 Sales who are looking for sponsors for the programme:
“Monty has decided to put his money where his mouth is and pack it all in to make wine bio-dynamically in rural south west France. He has just over a year to achieve his dream to turn a few hectares into top selling organic wine. Once ensconced, his only company will be a donkey, visiting friends from the UK, incredulous local peasantry and occasionally, Monty's high maintenance girlfriend, Silvana who jets in from Italy.”
The series follows Monty in his bid to produce a viable wine within 18 months of renting a vineyard in the Roussillon region of the French Pyrenees. Waldin's wine is made under biodynamic strictures, which include harvesting according to lunar cycles and a reliance on nature to protect and feed the vines.
An official tie-in book, with the same title, will be released to coincide with the series and covers all aspects of the project.
We certainly wouldn't describe Eric Laguerre and his wife as 'peasantry' but then Monty Waldin probably wouldn't either. We'll ignore Channel4's copywriters and look forward to watching starting Thursday.
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